Alexander Vasilyev
Graphic, UI/UX Designer, Prepress Engineer
PROFESSIONAL SUMMARY
Proficient graphic designer and publishing specialist with 20+ years of experience backed by a proven print and digital publishing track record. Skilled in layout design, publishing workflow setup and optimization, and digital media strategy
KEY SKILLS
Technical Skills
PROFESSIONAL EXPERIENCE
Designer, Business Owner, 03/2023 - present
Syncope Studio, Feasterville-Trevose, PA, USA
Syncope Studio provides comprehensive advertising, branding, web, and social media services
Book and eBook Layout Designer, 01/2018 - 03/2023
Apricot Publishing, Moscow, Russia
Publishing company, specializing in children’s books
Project Designer, 12/2017 - 07/2022
Neskuchny Gorod, Moscow, Russia
Neskuchny Gorod event agency is a premier urban design and landscape architecture firm. The company is the ideologist and organizer of major international landscape events and a developer of cutting-edge landscape solutions
Technical Director, UI/UX Designer, and Prepress Engineer, 12/2011 - 04/2017
Hubert Burda Media, Moscow, Russia
International publishing company with an extensive portfolio of magazines
Layout and UI/UX Designer, 01/2011 - 12/2014
Eksmo Publishing, Moscow, Russia
A publishing company holding a leading position in the domestic market of commercial literature
Graphic, Layout, and Digital Designer , 12/2010 - 12/2021
Institute of International Education, New York, US / Moscow, Russia
International organization that presented and fulfilled the Fulbright Program in Russia
Layout Designer and Prepress Engineer,
"Russia Profile" magazine, 05/2007 - 05/2012
RIA Novosti, Moscow, Russia
News Company
ADDITIONAL WORK EXPERIENCE
DTP Trainer and Consultant, freelance, 01/2006 - 02/2022
Independent Media, Conde Nast, Axel Springer, Hachette Filipacchi Shkulev, and other publishing companies, Russia
My role as a DTP Trainer and Consultant for DTP Technology involved establishing Adobe Creative Suite workflows for renowned publishing houses such as Independent Media, Conde Nast, Axel Springer, and Hachette Filipacchi Shkulev. This experience has equipped me with a deep understanding of the publishing industry and the ability to implement efficient publishing processes
Designer and Associate, 01/1996 - present
The Mission of David Oystrakh and Sviatoslav Rikhter
The Mission is a non-profit organization dedicated to studying the cultural heritage of musicians connected to Odesa, Ukraine, promoting this heritage, and establishing cultural links worldwide. Over the years of my volunteer collaboration with the Mission, I have helped to organize and conduct numerous concerts and lectures, developed the branding, and continue to design and publish social media posts and other materials
EDUCATION
Moscow State University, Moscow, Russia
PROFESSIONAL DEVELOPMENT/AFFILIATIONS
PROFESSIONAL SUMMARY
Proficient graphic designer and publishing specialist with 20+ years of experience backed by a proven print and digital publishing track record. Skilled in layout design, publishing workflow setup and optimization, and digital media strategy
KEY SKILLS
Technical Skills
- Layout Design
- Graphic Design
- Prepress Proofing
- Digital Publishing
- Adobe Creative Suite
- MS Excel, Word, PowerPoint
- Speak English, Ukrainian, and Russian
- Work independently and as a team member
- Team coordination
- Cross-functional collaboration
- Client communication
- Strong oral and written communication skills
PROFESSIONAL EXPERIENCE
Designer, Business Owner, 03/2023 - present
Syncope Studio, Feasterville-Trevose, PA, USA
Syncope Studio provides comprehensive advertising, branding, web, and social media services
- Founded and leading an agency providing branding and advertising services to local and regional businesses
- Launched and executed a highly successful advertising campaign for the Tango Legends USA Tour in 2023
- Developed branding for the Philly Movers company. Organized a social media campaign that helped to set the status of the company as a recognizable and respectable service provider
- Redesigned printing and digital assets and developed design guidelines for Miracle Dental Center that led to consistency in advertising and promo materials and raised customer engagement by 25%
Book and eBook Layout Designer, 01/2018 - 03/2023
Apricot Publishing, Moscow, Russia
Publishing company, specializing in children’s books
- Designed numerous books and ebooks, ensuring each project was completed with precision and creativity
- Established template guidelines system for efficient laying out of books, intended for publishing via print and digital channels
- Initiated and fulfilled the conversion of the extensive portfolio of printed books to digital formats and prepared them for publishing on regional and worldwide marketplaces
Project Designer, 12/2017 - 07/2022
Neskuchny Gorod, Moscow, Russia
Neskuchny Gorod event agency is a premier urban design and landscape architecture firm. The company is the ideologist and organizer of major international landscape events and a developer of cutting-edge landscape solutions
- Participated in several high-profile projects, including the “Flower Jam” festival, one of the largest in the world. Each year, this event implements hundreds of unique landscape projects, showcasing the latest trends and technologies in urban landscaping
- Designed an adaptive system for presenting projects tailored to distinct audiences. Different parts of the full data set were extracted to lay out presentations: financial for sponsors, aesthetical for customers, and technical for engineers and builders
Technical Director, UI/UX Designer, and Prepress Engineer, 12/2011 - 04/2017
Hubert Burda Media, Moscow, Russia
International publishing company with an extensive portfolio of magazines
- Designed, prepared for publication, and worked on issues of the digital version of the "Revolution" magazine
- Managed design team of "Revolution" (Russian, Ukrainian, and Kazakhstan editions) and "The RAKE" (Russian edition) magazines
- Developed guidelines ensuring consistent and transferable design across regional editions
- Implemented a prepress proofing system, that eliminated design and layout errors and streamlined printing
Layout and UI/UX Designer, 01/2011 - 12/2014
Eksmo Publishing, Moscow, Russia
A publishing company holding a leading position in the domestic market of commercial literature
- Designed, and made layout and prepress of corporate catalogs and books
- Designed, prepared for publication, and worked on digital version of the "Bread and Salt" magazine
Graphic, Layout, and Digital Designer , 12/2010 - 12/2021
Institute of International Education, New York, US / Moscow, Russia
International organization that presented and fulfilled the Fulbright Program in Russia
- Developed a digital version and worked on the “Fulbright Herald” corporate magazine issues
- Designed and published numerous editorial, advertorial, and promo materials for the Fulbright Program and the Cargill Scholarship Program
- Streamlined uncoordinated design approaches into a unified, recognizable system
- Managed implementation of this design system in all publications
- Ensured compatibility of the design system with partners abroad
Layout Designer and Prepress Engineer,
"Russia Profile" magazine, 05/2007 - 05/2012
RIA Novosti, Moscow, Russia
News Company
- Laid out and proofed printable issues of Russia Profile magazine
- Prepared design guidelines and magazine templates for transition to digital publishing
- Engineered the production and publishing of the digital version of the magazine, combined with website and social media design and posting
- Provided supplemental and promo materials, including interactive presentations, for conferences and other eventsconducted by editorial staff
ADDITIONAL WORK EXPERIENCE
DTP Trainer and Consultant, freelance, 01/2006 - 02/2022
Independent Media, Conde Nast, Axel Springer, Hachette Filipacchi Shkulev, and other publishing companies, Russia
My role as a DTP Trainer and Consultant for DTP Technology involved establishing Adobe Creative Suite workflows for renowned publishing houses such as Independent Media, Conde Nast, Axel Springer, and Hachette Filipacchi Shkulev. This experience has equipped me with a deep understanding of the publishing industry and the ability to implement efficient publishing processes
Designer and Associate, 01/1996 - present
The Mission of David Oystrakh and Sviatoslav Rikhter
The Mission is a non-profit organization dedicated to studying the cultural heritage of musicians connected to Odesa, Ukraine, promoting this heritage, and establishing cultural links worldwide. Over the years of my volunteer collaboration with the Mission, I have helped to organize and conduct numerous concerts and lectures, developed the branding, and continue to design and publish social media posts and other materials
EDUCATION
Moscow State University, Moscow, Russia
- Qualifying exams for PhD program in Sociology, 11/1995
- Master of Science (MS), Sociology, 06/1994
PROFESSIONAL DEVELOPMENT/AFFILIATIONS
- Google UX Design Professional Certificate, Coursera, in progress
- Google Prompting Essentials Certificate, Coursera, 2025
- Foundations of User Experience (UX) Design, Coursera, 2025
- Certificate in Design of Mobile Apps Interfaces, Skillbox, Russia, 2019
- Professional Certificate in Apple Publishing Technologies, Apple Europe
- Member of Adobe Influencers and Adobe Community Professionals Programs, Adobe
